Pinterest - How to Create and Connect Your Product Feed to Shopify

Easily create a Pinterest-ready product feed with Feedyio and sync your Shopify products directly to Pinterest Catalogs. Use the predefined template, customize your fields, and keep your feed automatically updated.

Step 1: Create the Pinterest Feed in Feedyio

  1. Open the Feedyio app in your Shopify admin.

  2. Go to Feeds → Create New Feed.

  3. Select the Pinterest predefined template from the list.

  4. Confirm and generate your feed.

    • Feedyio automatically structures the feed according to Pinterest’s product data specification.

  5. Copy the feed URL once the feed is generated.

Step 2: Customize the Feed (Optional)

Before connecting it to Pinterest, you can adjust your feed in Feedyio:

  • Settings section → control global options like currency, language, or availability.

  • Additional Fields section → add or override any field in the feed.

    • You can use different data sources:

      • Shopify value (e.g., title, description, price)

      • Custom value (your own static text or number)

      • Metafield

      • Variant option

      • Metaobject

✅ This flexibility helps you tailor the feed to Pinterest’s requirements or your marketing needs.

Step 3: Create a Pinterest Catalog

  1. Go to Pinterest Business Hub.

  2. Open your Business account (or create one if needed).

  3. Navigate to Ads → Catalogs.

  4. Click Create Catalog.

  5. Enter the required details (catalog name, default currency, etc.).

Step 4: Add Your Feedyio Feed to Pinterest

  1. In the Catalogs section, select Data source → Use a feed URL.

  2. Paste the feed URL you copied from Feedyio.

  3. (Optional) Add authentication credentials if your feed is password-protected.

  4. Choose your update frequency (recommended: daily or hourly).

  5. Save and start the import.

Pinterest supports CSV file formats. Feedyio automatically provides a valid feed URL matching Pinterest’s specification.

Step 5: Verify the Feed Import

After the feed is imported, Pinterest will begin processing your products:

  • Check the Diagnostics tab for any errors or warnings.

  • Confirm that product titles, images, and prices appear correctly.

Step 6: Keep Your Feed Updated

  • Feedyio automatically keeps your feed URL live.

  • Pinterest will re-fetch the feed according to your schedule.

  • Any updates to product data in Shopify (price, stock, description) will automatically appear in your feed on the next sync.